Roll Call, Introductions and mission

First lecture (is this information if you do not participate in the campus course) grasps, besides normal course administration, an introduction to the course and what will be examined.
Suggested work hour: at least 5 hours.

This lecture is linked to learning goals 1.


Hereafter, we assume that you are registered as a student at the school, have a user account, reaches school mail and can log on to the various IT systems. Otherwise, read this.

Working in Group UP

The American psychologist Will Schutz developed a model when he did studies in the U.S. Navy - especially in groups effectiveness. His theories were base to the Fundamental Interpersonal Relations Orientation (FIRO) is a relational theory presented in 1958. FIRO-theory has been the basis for Swedish Armed Forces' basic leadership training course UGL (Understanding Group and Leader).

The FIRO model, three phases described here in chronological order and summarily

  1. Belonging phase- All members of the group are keen to be accepted of the others and they think a lot about whether they really want to belong to the group and how much they are prepared to adapt. Other common wonderings is whether one fits in and who the others are .
  2. Role Increase phase- group process most demanding phase takes the longest to go through. Now, the team members are not as quiet anymore, confrontations and showdowns constantly arise and disagreements generally refers knowledge, leadership and competence. It is often formed sub-groups, the atmosphere can be significantly aggressive and you ask who the leader is, how much influence you have in the group and how your skills can be used .
  3. Transparency phase- Now the group and members can spend energy the common objectives. The group members closer together, the climate is more open and there are better equipped to handle the problems that arise.

With this knowledge, one can understand why it is not fruitful to exact critical decisions early in the group 's life.

Group assignment UP

At the start of the course you will belong to a group. Which group you belong to and what Which group you belong to is presented shortly. It is important that you quickly introduce yourself to the group as soon as possible.

When several people with different backgrounds, experiences and values gather around a project, you quickly need to sort out some issues like...

  • who are the people in the group, what are you good at/not good at?
  • what skills exists in the group?
  • the working conditions in the group?
  • the diffeent roles to be filled in the group?

A great way to care for their project group dynamics is to set common core values. An example of a group's core values can be respect and fun Then it becomes easier to control their work to the value of words. Every group meeting can then begin to start having fun together and show each other respect by example not interrupt when someone else is talking.

Previous year students write

... from the student group's final report

Lessons learned

Starting a project is not an easy task. It has to be planned, roles must be added, areas must be delegated, the group has to bond without a any kick-off, and then the tasks need to be solved -as effectively as possible. The fact that this is also done at a distance makes the situation even more complicated and requires good discipline beyond the ordinary. In addition, we (the authors) were scattered at different places in the world, making it all the more interesting.

Learnings to take during this exciting journey have been many. Something that everyone has felt strongly for has been the good communication within the group. In group work at a distance, communication within the group becomes extra important. It also increases the relevance of reconciliation meetings and keeping track of how all participants are at work.

In order to facilitate our work, we chose to set deadlines during work and have been very careful about keeping them. From scheduling Skype meetings for discussions to other smaller messaging exchanges. Everyone in the group has a responsibility to follow common set activities, which in our case has worked very well.

In order for a work of this kind to be carried out, everyone needs to be involved and are engaged. Being there just to help resolve any issues that may arise with someone or something within the group has been greatly appreciated. Very important for this paper has been to have established communication channels with each other.

Prior to the decision to schedule a joint meeting, we have decided that we have the meeting when the majority of the group can and that a short protocol or update is written to the person/persons who have been absent. Through this approach, no one is excluded within the group, but this has enabled everyone to take part in the work process. Mutual respect, joy and above all to have fun, have been a keyword in our working climate.

All of us take a lot from this course, from the student literature and from the information. The biggest insight is how we chose to communicate with each other. To be connected and available in several ways. To get a good and clear communication, and to keep the morale high and always encourage to make the work stimulating. We believe that these are very important factors for a well-oiled and cohesive project group.

We are very proud that we learned to master Skype for Business and used a lot of it in communicating with each other. We have learned the importance of planning and the division of tasks into group work and we have realized the importance of setting clear deadlines. Through weekly Skype meetings, we as group members have had reconciliations in the group and decided what to do next week and when the next meeting will take place. When it comes to a project, the time frame is extremely important and sometimes it can feel like one's enemy. Objectives must be met, tasks solved and the project will be developed within the given time - without sacrificing quality. Again, this requires good planning and it was not always easy at the start of the project when there were so many other variables involved.

All of this has been a great challenge and a lesson, since at the beginning it may feel very heavy with all the information, and that we all think and work in our own unique ways. But slowly gaining structure on everything and then running the project was very satisfying and a lesson for life.

- With permission from authors

Introduction UP

The syllabus is the document that officially controls the course. The purpose of the course is described in the official curriculum. Syllabi No one is planning, implementation and the pedagogical approach that surrounds the course. The faster you understand the contents and the breadth of the course official learning objectives, these more certain hits your bets the grading criteria.

Many courses is based on PBL ( Problem Based Learning ) so is this, therefore we use use a sharp case study whose purpose is to provide experience in the implementation a brand communication assignments for web from assignment to delivery.

Ill. 1. Arrows points at all the dependencies.

This " map " was drawn at boot time on-campus course today March 31. it should imagine anything that affects the design of a website. All arrows show dependencies and what that affect the...

  1. contractor (in dialogue with the client)
  2. principal (in consultation with the contractor)
  3. client 'message'
  4. client organization and its possible Graphical Manual
  5. client's competitors
  6. calendar, that is, the duration of the project available
  7. project budget allocations. Unless otherwise agreed, zero dollars
  8. primary audience (supposed to be more people)
  9. secondary audiences (I know, it was not pretty)
  10. any laws
  11. mission statement ending project method's first phase (research)
  12. proposal approached four phases as scheduled in the calendar
  13. research that constitute concerted accepted or academic knowledge (Note the size of the object)
  14. outcome - the site

Chapter 1 in your textbook describes the different roles and competencies that are involved in a web project. Described is also how the team develops and resolves on its strategy to allow it to become the preferred strategy to use as a basis. Fundamentals of understanding and planning of major value. To work for an agreed plan or project method is therefore a very good idea. Study the detail Chapter 1 in your textbook

The group should prepare for the tasks ahead, what they are and when activities entering the project. The image below describes an overview.

Source: process/3-web-teams.html

A web project

Being able to interpret and explain the client's communication needs are described in learning objectives 1. A proposal for how to achieve learning outcomes 1 is to work for the following project method - HISU .

Project method - HISU UP

In the course suggested the group work after HISU method. Project things is divided into four phases

  • Phase 1 - Research
  • Phase 2 - Strategy
  • Phase 3 - Design & Documentation
  • Phase 4 - Presentation

Which phase you are currently located in is important for everyone in the group to know and agree on. Project method is progressive and goes Framar, changing eg not its strategy after it has been established.

Phase 1 - Research

ssumed that a group is added and that a mission is available.

Once the group is established, it is time to put into play to implement the project. Do a simple research and business intelligence within the client's sector. Then, contact the principal. Collect the information required under the first steps in the project activities. go-ahead to implement the project in study purposes.

After contact initiated with the client takes the hit with him for a closer presentation of the project. At this meeting also acquire as much information as possible if

  • target groups, which are the primary target, the secondary and the other
  • what is the client's communicative needs?
  • available profile material, graphic manual if there is one, et cetera

Phase 2 - Strategy

ssumed to Phase 1 - Research is conducted and the go-ahead for the mission statement there.

The activities in this phase is to determine how the performance of the project will portrayed. Compare with you to design a car. When you know what your car's purpose you can easily determine if there will be a two-seater sports car, pickup, van or since. We call it choosing establish strategy. The strategy builds the outcome of a well-made research.

It may at this stage be interest to get started with the production of the website but it is not yet time for that. Without a defined strategy is a high risk that starting something that you later abandons, it consumes valuable time and energy. Approved strategy also means that everyone in the group knows what stage you is in.

Another word for strategy may be concept. Decisions are needed in a number of fields

  • Look & Feel
  • Response, clarity
  • what/which target groups ?
  • Where on the scale of Information - Functions

To explain the word concept is a challenge. Concept can be thought solution a problem while on a generalized or abstract ways symbolizes something. A tentative and preliminary ways to come up with a concept for a web communications might be to start by finding metaphors. Ask the question ' what animal would best symbolize the Site? '. - Fast as a Cheetah ? Wise as an owl ? and so on.

Brainstorming, validations and tests tend to be behind clear strategies.

When you can find an "abstraction" that explains how gestalningen, text , images and navigation in a cohesive way, symbolize the site so has a DNA that all assumes, or a strategy.

This phase ends with a decision strategy.

Phase 3 - Design & Documentation

ssumed that Phase 2 is completed, the strategy is now quite clear to everyone in the group and everybody stands behind it.

It is in this phase that production begins. Here one design site based its research and its strategy. Models are emerging for parts with support from literature are tested, tested and added the final result.

This phase ends when the final result is reached.

Phase 4 - Presentation

In this phase, it is time to turn away from the group and present their results. Giving arguments and report results after validations.

Mission UP

At the start of the course, the course coordinators to inform you and the group itself may decide about their choice of assignment or mission is given by course instructors. this announced the first week of the course.

alt 1) The Group may decide

Cardenas democratic group on a client. It could be a company, organization or association. The goal is for there to be an outsider for the group to communicate with the assignment.

alt 2) tutor decides

The group takes on its own contact with the client based on the contact information as disclosed in the class .


No matter which of the above two conditions, it is now time to begin work of interpreting assignment. Collect information about the mission without taking no decision yet.

Examinations UP

There are three examination parts of the course.

Tasks UP

In this course, Microsoft Teams will be used. Therefore, download and install this on your computer as below instruction. Also, be sure to install Office 365.

Go to >>> Student e-mail <<<< and after login your Webb mail. Click the "button" (dots) at the top left and select Office 365. At the top right is the button "Install Office". Do this.

Office 365, Teams and Onedrive (with 1TB storage) you can keep even after completing the course.

After installing Teams, do a connection test with me. Search for "Johan Sundström".